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Spending long periods of time in a hospital with her mother, who had been diagnosed with cancer, gave Tiffany Alexander a love for health care and helping others.

“We always had a great medical staff [at Russell Medical Center in Alexander City, Ala.], so it’s just kind of where I spent my time,” said Alexander, 27. “Their care and their love for [my mother] definitely made me fall in love with the profession.”

Alexander’s mom passed away in 2002, but her love for helping others remains in her role as a co-founder of Pediatrics PM, an urgent-care facility on Birmingham’s Southside. She also is founder of the Tiffany Alexander Group, which provides strategic planning, public relations, marketing, and special-events services.

For Alexander, Pediatrics PM, an after-hours pediatrics clinic, is a dream come true because health care is where her heart is. In fact, she has fond childhood memories of her pediatrician and dentist..