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Why the Death of Kenneth Wiggins Is a Huge Loss to Black Creatives

By Brian McCoy
Online personality, digital media strategist and civil rights activist based in Washington, DC

The creative community lost an up and coming contributor to the future of its space this past week. Kenneth Wiggins passed away, leaving friends and those in the creative industry stunned. Why was his role so important? During the past few years Blacks in Tech has become a buzzword, with the industry finally realizing that there are few people of color taking advantage of the surge in capital investments. Kenneth was on his way to not only take on the industry, but be a leader of how people of color are viewed online.

During his early days, he began working at BET where his designs and contributions could be seen by viewers every day during the late 2000s, then he moved on working as a designer for various firms, including Discovery Communications and creating web campaigns for ClearChannel.

From there, he created a company called GeniusMode Inc. It was based on how people of color work and approach design. This effort included web design, strategy and WordPress themes for small businesses. It later included the start up BlackStock Photos.

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